MarketsNotableConfirmed
5.7
Brazil e-commerce consumer base grows 20M in one year to 139M
Poder360·BR·about 23 hours ago
Brazilian e-commerce turnover reached R$235.5B in 2025 (+15.3% YoY), with 2026 projected at R$258.9B (+9.9%) and 460.9M orders. Growth is redirecting digital retail focus to last-mile delivery reliability, while 8,570 cargo thefts in the country raise cost and continuity risks. The projection is from Abiacom, an industry association, and is not yet independently corroborated.