Argentine beef exporters showcase at SIAL Paris amid EU-Mercosur trade uncertainty

Argentina's meat promotion institute IPCVA is hosting a 1,000 sqm pavilion at SIAL Paris with 30 exporters, seeking to bolster beef sales in Europe. The move comes as the EU-Mercosur trade deal remains unratified, leaving Argentine beef access to the EU market uncertain. The fair is a key venue for Argentine exporters to maintain buyer relationships and signal commitment to the European market.