Shein IPO faces scrutiny amid intensifying global trade protectionism

Shein is preparing for an IPO that will serve as a litmus test for investor appetite toward Chinese-founded e-commerce firms facing increased regulatory and trade scrutiny. The company's valuation and market entry are complicated by rising protectionist measures in the US and EU targeting low-value shipment exemptions. It remains uncertain whether the firm can maintain its growth trajectory under heightened compliance costs and potential tariff barriers.