UK launches 'Be Ready' citizen preparedness campaign; public stockpiles supplies

The UK government's 'Be Ready' campaign has prompted citizens in England and Wales to stockpile tinned goods and wind-up radios, signaling a shift toward civilian resilience amid heightened geopolitical tensions. The campaign's scope and specific threat scenarios remain unclear, but it reflects official efforts to bolster national preparedness. This development matters as it indicates a broader Western trend of institutionalizing civilian readiness in response to hybrid threats and potential conflict.

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