EU 'Made in Europe' doctrine may backfire on Toyota, aiding Chinese rivals

The EU's push for local production under its 'Made in Europe' doctrine may fail to curb Chinese automakers' momentum while creating structural disadvantages for incumbents like Toyota. The piece argues that localization requirements raise costs and complexity for foreign brands without slowing Chinese EV competition. This signals a potential shift in EU trade and industrial policy that could reshape European auto market dynamics.

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