Inditex Expands US Footprint: Massimo Dutti, Bershka Enter Market

Inditex is broadening its US presence beyond Zara, with Massimo Dutti opening in New York's Soho after Miami, and Bershka set to follow. This marks a strategic push into the US market for its secondary brands, which have had limited US exposure. The move signals confidence in US consumer demand and could pressure competitors in the fast-fashion segment.

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